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Jasna Anicic • Sep 27, 2023

Iceland & movies

Hollywood on ice: movies shape culture

Ever since I can remember, I have loved stories. Maybe that's one of the reasons why I fell in love with cinema, too.


Iceland is a nation of storytellers with their famous sagas.


Now, enter me in Iceland: Imagine my delight when I saw the Big Lebowski bar on the streets of Reykjavik.


I wasn't sitting at the Big Lebowski bar in Reykjavik, sipping on an Icelandic brew (I thought we had time and would come later; we always have less time than we think.) so it hit me later just how deeply Hollywood movies have infiltrated the national cultures of Nordic countries. The bar itself is a testament to this influence, named after the iconic Coen Brothers film and adorned with memorabilia from the movie. It got me thinking about the profound impact that popular culture, particularly cinema, has on the way people live and perceive their world.


Hollywood's Love Affair with Iceland

One of the most striking aspects of Hollywood's influence on Nordic cultures is its fascination with the stunning landscapes of countries like Iceland. Over the years, Iceland has served as a backdrop for numerous blockbuster films, from fantasy epics like "Game of Thrones" to science fiction spectacles like "Interstellar." The otherworldly beauty of Iceland's landscapes has become a staple in Hollywood productions, and in doing so, it has introduced audiences worldwide to the wonders of the Nordic region.

Some tour companies offer tours tailored to film locations. Or just google it, you could walk around your favorite movie location.


The Nordic Love for Cinema

Iceland, in particular, stands out as a prime example of how cinema plays a pivotal role in the lives of its people. Despite having a relatively small population of about 359,000, Icelanders are among the world's most frequent cinema-goers. This is a testament to their passion for storytelling and their deep connection with the medium of film.


Iceland's Film Industry: Punching Above its Weight

What's even more remarkable is that Iceland, with its modest population, produces more films per capita than any other country in the world. This prolific output speaks to the creative spirit that thrives within Icelandic society. The success of Icelandic cinema is not only a source of national pride but also a reflection of the unique stories and perspectives that emerge from this small and vibrant culture.


The Cultural Exchange

The influence is not a one-way street. Just as Hollywood leaves its mark on Nordic cultures, these cultures also impact the global cinematic landscape. The fusion of Hollywood storytelling with Nordic sensibilities has resulted in some truly remarkable films. Take, for instance, the works of directors like Ari Aster and Joachim Trier, whose films blend elements of Nordic darkness with Hollywood-style storytelling, creating a cinematic experience that is both haunting and thought-provoking.


As I wasn't sitting in that Big Lebowski bar, I marvelled at the interconnectedness of the global cultural tapestry. Hollywood movies have a way of transcending borders and shaping the way people perceive the world. In the case of Nordic countries, this influence has not only introduced the world to their breathtaking landscapes but also fostered a deep love for cinema within their societies. So, the next time you watch a Hollywood blockbuster set against the backdrop of a Nordic wonderland, remember that it's not just entertainment; it's a cultural exchange that enriches us all.


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